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Before diving into a lengthy explanation of what a podcast is, let’s look at the word “ podcast” itself. First mentioned by Ben Hammersley in a in which he rattled off possible names for this booming new medium, the “ pod” of podcast is borrowed from Apple’s “i Pod” digital media player; and the “ cast” portion of podcast is taken from Radio’s “broad cast” term. As a matter of clarity, just because it’s named after Apple’s iPod, does not necessarily mean that you have to own or use an iPod — or any portable digital media player for that matter — to enjoy a podcast. With the amount of content that podcasting provides, regular Broadcast Radio, or “Terrestrial Radio” — as they call it — simply can never compete.

The AM and FM radio band only has so many channels. Consequently, radio stations “Broadcast” their content — meaning that they attempt to appeal to as broadof an audience as possible. Because, afterall, this is what advertisers are looking for. But podcasting, by contrast, is not necessarily hamstrung to advertising revenue like its broadcasting cousin. With its specific and specialized content, it is able to “narrowcast” to only those who choose to listen.

So while a particular podcast’s audience may be considerably smaller than the audience of a broadcast, one could argue that the podcast’s audience is a much more targeted and interested in the content being delivered. So, in a way, Satellite Radio, with its ability to provide more channels than Broadcast Radio, takes a step towards podcasting — but still does not come close.

But what truly makes a podcast unique, and what gives a podcast its “casting” ability, is how it is able to immediately deliver itself to multiple podcast distribution points (such as iTunes and Sticher Radio) or podcatcher applications through a process of syndication known as RSS (Real Simple Syndication). Listeners can easily “subscribe” to podcasts (most are free) by clicking on its RSS icon or subscription button. The listener is then walked through how to add that podcast’s syndication “feed” to a podcatching application of their choosing. So, when a podcaster releases a new episode, subscribers are automatically notified without having to constantly check back with the podcast’s website to see if a new show has been produced.

And, with the podcatching software, episodes of their favorite podcasts can be automatically downloaded — all without having to lift a finger. So, in this way, podcasts are like magazine subscriptions. The differential aspect in “casting” is major to where podcasts can have a global audience reach as where tradition radio has a limitation of their broadcasting signal strength.

Google Drive offers users 15 of free storage, with 100 gigabytes, 1, 2 terabytes, 10 terabytes, 20 terabytes, and 30 terabytes offered through optional paid plans. Files uploaded can be up to 5 terabytes in size. Users can change privacy settings for individual files and folders, including enabling sharing with other users or making content public. On the website, users can search for an image by describing its visuals, and use to find specific files, such as 'find my budget spreadsheet from last December'. Following the launch of the service, Google Drive privacy policy was heavily criticized by some members of the media. Google has one set of Terms of Service and Privacy Policy agreements that cover all of its services, meaning that the language in the agreements grants the company broad rights to reproduce, use, and create from content stored on Google Drive.